Do you need a content marketer or writer with intelligence and flair?

About Ferrero Agency

The Pitch
Your business is complex, I get it.

How can we create better messaging that will help you to find repeat business and new customers? 

There are many ways to create messages that will allow people to better understand your business that will build the business.

Even the most industrial and procedural businesses have great stories to tell. 

I have worked with hundreds of companies on their content marketing since 2000 (over 20 years). 

Strategically, I can help develop editorial goals and understand the big picture of a marketing plan. 

Tactically, I get it done. 

-Interviews with SMEs (subject matter experts), executives, employees
-Articles in consumer or trade publications
-Blog posts
-Enewsletters
-Ad copy 

A consistent, consolidated approach that match your company goals. 

Measurement is key and enables us to work together on future marketing plans. 

Supporting evidence 

Mission

To offer professional communication and public relations services to businesses in the Northwest to aerospace, trade, and manufacturing-related industries to help promote their businesses.

Vision
Ferrero Agency is known as a knowledgeable, professional, results-oriented communication agency.

The firm is called upon to develop strategic plans that build awareness for businesses, and change perceptions and behaviors of publics. The services provided result in better communications, higher revenues, more awareness by publics, and a better understanding by business owners of their business’s structure, services and products. Also, Ferrero Agency is routinely hired to write articles for the aerospace, space, and manufacturing industries for trade publications. 

The Company
Jennifer Ferrero, APR, DTM is an industry professional with a wealth of knowledge and skills, but ultimately she is helping companies to solve their communication challenges.

 Jennifer has worked with hundreds of Washington’s top companies over 20 years, including aerospace and advanced manufacturing, workforce development, and community colleges.

Educational Credentials:
-1997 Bachelor of Arts, Communication, Boise State University
-2013 Business Coaching and Mentoring Certification, Spokane Community College
-2016 Accredited in Public Relations (APR) through the Public Relations Society of America
-2017 Competent Communicator (CC) and Competent Leader (CL) Toastmasters International
-2018 Advanced Leader Bronze (ALB) and Advanced Communicator Bronze (ACB)
-2019 Toastmasters International, Distinguished Toastmaster

Memberships:
-Public Relations Society of America (PRSA), past president
-Toastmasters, Liberty Lake Chapter, past Vice President of Public Relations and Area Director

Professional Resume:
Click to download.

Writing:
Sample of Jennifer Ferrero’s published works (Print magazine articles, consumer).

Gallery

Our latest updates

From social media to videos and classes, Ferrero Agency innovates!

Jennifer Ferrero, APR, DTM

Check out Jennifer's LinkedIn Page for current updates - see below

Video series on public relations (produced as Switch Up Consulting, my former company.)