How do you know when you are ready to hire a PR professional?

By Jennifer Ferrero, APR

As a public relations consultant, my job comes before any marketing concepts of advertisements have been created. In working with you as a client, we focus on determine who we are talking to, how we are going to reach them, and then we develop goals, objectives and tactics. Through research, planning, implementation and evaluation, we can be assured that we will reach your key publics and have an impact.

Here’s a handy infographic to help find out more about working together:

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