March Newsletter: Is your company at risk?

March Newsletter: Is your company at risk?

Is your organization at risk? Yes! Every business and organization is at risk for something to go wrong. It can be as simple as a billing error that is accidentally rolled out to customers – or an accident or act of terrorism. Living in fear, without a plan, is...

June Newsletter – Proactive vs. Reactive Public Relations

Click to view the June newsletter for tips on public relations for your business and how to build awareness, visibility, new business, and more. This month’s video topic is on planning messages, goals and objectives (1 minute video). Also, take a moment to think...

Unload Your Marketing Company Until Plan Is Done

By Jennifer Ferrero, APR Warning: Until you have a clear public relations and communications plan in place, do not engage with a marketing company. Sure, they are fun…their office is cool looking and they have some neat ideas – but marketing companies are...